BloomStyle
Logo
Visual Identity
Service dedicated to delivering regular fresh, stylish flowers to retail and corporate businesses. The company's mission is to minimize the customer's involvement in the process: florists will help to find and match the perfect style for a company onsite and delivery service will take care of everything else.
bloomstyle.com.au
bloomstyle.com.au
We were tasked with creating a symbol that would be clear and yet hinted at the company's main activity as second meaning. That's why the simple shape of the flower was chosen to combining clarity and conciseness with taking the first letter of the company name as a basis. To complete the logo, we created a wordmark to support the symbol and create a strong graphic rhyme.
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