An IT company specializing in software for optimizing and automating logistics processes and supply chain management. The company’s goal is to enable clients to free themselves from repetitive and complex tasks, allowing them to focus on more strategic aspects of their business.
The signmark incorporates two metaphors: the image of a control panel with switches and dials, and a schematic representation of sea shipping containers, which have become a recognizable symbol of freight transportation.
The irregular arrangement of the logo’s components establishes a foundation for the brand pattern and the principles of layout and positioning for both graphic elements and text blocks in the designs.